Showing posts with label logo. Show all posts
Showing posts with label logo. Show all posts

Monday, July 20, 2015

About LeaderShape


We recently launched our new website. It’s been pretty thought provoking, busy, interesting, busy, and all the other things that a project of this size brings. But mostly it has been exciting.

When you are clicking around on the new site, we hope you’ll take some time to visit the ABOUT page. You can find it by clicking on the menu bar to the left of the HOME button, which can be found on the upper left of the main page.

It on this page that people can connect with the reason behind the organization’s work and programs: our Mission and Vision.

You’ll also be able to learn a little more about Who We Are, our Board of Trustees, and how to contact us.

We’ve included the Donate area in the ABOUT section as well. As we considered how we wanted to demonstrate who we are and what we do online, we were again reminded how significant our donors are to LeaderShape. It is through the gifts from these generous folks (maybe you are one of them!) that participants are able to attend national sessions of the Institute at a discounted cost. Our donors are about LeaderShape. And now people have the opportunity to join this meaningful group through the Donate section of the ABOUT page. As a not-for-profit, it is also something we are about.


Thanks for walking through the ABOUT section of the website with us. Let us know what you think in the comments section. 

Tuesday, July 14, 2015

LeaderShape Video Launch

What is LeaderShape?

Who is LeaderShape?

What happens during a LeaderShape program?

We get a lot of questions about LeaderShape the organization and about the programs we offer. Folks can learn about us by reading our mission and vision, read about how our programs impact participants, and by checking out our web-presence on Facebook, Twitter, and Instagram.

We love when we have the opportunity to speak with someone about LeaderShape, and we also realize that much of what people learn about us comes from words on a screen. That is helpful in a lot of ways, for sure! But now we have something to share that more actively captures the energy and essence of LeaderShape.

We are so excited to reveal our new video re-introducing you to LeaderShape, our programs, and our new brand. We hope you enjoy watching it!  Listen to the message, check out our new logos, and pass it along.






A shout out to the amazing staff at Surface51! They have worked diligently to come to know our organization and have done an outstanding job capturing the essence of LeaderShape and our programs in this video. Be sure to check out more of their work at www.surface51.com.

Thursday, July 9, 2015

The Meaning Behind the Look

As we mentioned in our last post, LeaderShape has a new website and a new look! And we want to tell you more about the meaning behind our organizational and program logos.


The Bolt
The bolt itself is iconic and continues to represent LeaderShape organizationally. The change has come in that the bolt is comprised of many dots. The dots are significant in that they represent each member of the LeaderShape Community coming together to make an impact.

Given that we are now using the bolt specifically for the organization, we needed something to represent each program. We did this to allow for each program to have an identity on its own and also a connection to LeaderShape as an organization.







The Drop of Water
The LeaderShape Institute will now be referred to as the Institute. The logo is a drop of water which represent the ripple effect that participants have in the communities they are a part of.








The Spark

Catalyst will be represented by a spark. This spark represents the creation of change.

The Leaf
Resilience (our newest program) is represented by a leaf. The leaf ties into themes of resilience in its ability to grow and bounce back.








Notice how all of these logos are again comprised of dots. This ties back into the messaging of the LeaderShape bolt…that each dot represents the individuals who have been a part of our programs and who now are a part of the LeaderShaper community.

We are excited about the new look and hope you are, too!

Tuesday, July 7, 2015

LeaderShape: Our Brand New Look



We are so excited to introduce you to LeaderShape’s new website and new branding, including an updated organizational logo and logos for each of our programs.


Yes – a new brand! As LeaderShape grows as a not-for-profit organization, as our programs reach more and more people, and as we develop additional programs, we have found that this provides an opportunity to enrich our identity.
You see, when people talk about their experience with LeaderShape, we don’t always know what, exactly, they are referring to. Are they talking about the organization? One of our programs? If so, which program?

We welcome everyone who connects with the mission and vision of LeaderShape into our community. And, the reality is, people enter into our community in different ways. For a long, long time the only way one could be a LeaderShaper was through the Institute (LINK), either as a participant or a facilitator. In recent years, many have become a part of the organization, a part of our community, through other experiences, such as participating in the Catalyst (LINK) and Resilience (LINK) programs. People also join our community through partnerships and like-minded work. All of those experiences are LeaderShape. We want to give recognition, identity, and connection to all of it. Branding is part of that. Having designated space on our website to share more about the organization and each program is part of that. 

Over the next couple of weeks we will share more about the meaning behind our logos and we will be highlighting specific areas of the website. Until then, we invite you to visit the site yourself. Click around. Share it with others. Tell us what you think of it.